Solo Travel, Seamlessly Booked: Powering the New Ecommerce Platform for Solos Holidays
At Anteeo Solutions, we’re passionate about building digital experiences that empower people to explore the world—on their own terms. That’s why we’re proud to have partnered with Solos Holidays, the UK’s leading solo travel specialist, to launch a new ecommerce platform designed to make booking solo adventures easier, faster, and more inspiring.
The Challenge:
Solos Holidays needed a modern ecommerce solution that could reflect the brand’s 40+ years of expertise in solo travel while simplifying the booking process for a diverse range of trips. The platform had to display rich product detail, integrate with internal systems, support both their existing UK and newly developing US markets, and help customers quickly find the perfect holiday.
Our Solution:
We delivered a responsive, mobile-first ecommerce site that puts the solo traveller at the centre. Each holiday listing showcases all the essential information—departure dates, pricing, itineraries, accommodation details, and what’s included—so customers can make confident decisions quickly. All product content, real-time availability and dynamic pricing are powered by direct integration with Solos’ TMSWeb database, ensuring accuracy and operational efficiency.
To streamline the customer journey, we implemented a powerful search and filtering system that allows users to browse by destination, travel dates, holiday type, activity level, and more. Whether someone’s looking for a beach break in Greece or a walking tour in the UK, the right trip is just a few clicks away..
Key Features:
- Prominent display of tour highlights, pricing, and availability
- Direct integration with internal TMSWeb booking and CRM systems
- Dynamic pricing and promotional tools
- Advanced search and filtering for faster holiday discovery
- Customer reviews and ratings to build trust
- Optimized UX for mobile and desktop users
- UK and US site variants with localised content and currency
The Impact:
Since launch, the new platform has:
- Increased booking conversions.
- Reduced time-to-book
- Improved customer satisfaction and repeat engagement
- Greatly reduced time taken to add new products to the e-commerce platform
.What Solos Holidays Says:
“Anteeo has been a trusted partner for years, expertly managing our CRM and booking system and ensuring everything runs smoothly. Recently, we also entrusted them with our website development, and their reliability and efficiency have once again exceeded expectations. Their expertise and dedication make them an invaluable asset. Highly recommend”.